Head to head · Updated October 2026

Undercart vs Storeleads

Both give you data on ecommerce stores, but they are built for different jobs. Storeleads is a broad multi-platform database for list building. Undercart is a Shopify-only intelligence tool that goes deep on each store — ads, emails, revenue, best sellers, apps and social — with an API and MCP server for agents.

The short answer

Choose Storeleads if you need cross-platform coverage (13.8M active stores across 413 platforms), a full app install/uninstall history and CRM enrichment for building large lead lists. Choose Undercart if you sell to Shopify merchants and want the ads and emails a store runs, a confidence-scored revenue estimate, its best sellers and discounts, and an API/MCP your tools can query — free for 25 lookups a month, $29/month for 100, $99/month unlimited.

Last updated · Competitor facts checked against each vendor’s own site · Written by the Undercart team

At a glance

Undercart vs Storeleads, side by side

A feature and pricing snapshot as of October 2026. Confirm current pricing on each vendor's site.

Undercart compared to Storeleads
UndercartStoreleads
Platform focusShopify only413 platforms
Stores covered1M+ Shopify stores13.8M active (3.1M on Shopify)
Keeping profiles currentDeep profile per store, refreshable on demandPeriodic index
Revenue estimateAnnual + monthly, confidence score, signal breakdownEstimated sales
Tech / app detectionShopify apps, pixels, theme app extensions✓
App install/uninstall historyApps added and removed over timeFull history
Ad library dataMeta, Google, TikTok — counts + creativesNone listed
Marketing email capture✓None listed
Traffic signalsRank, trend, top marketsEstimated monthly visits + rank
Explorer filters20+ filters: revenue, email cadence, discounting, traffic trend, apps installed or just added/removedBroad, but no ad or email filters
REST APIEvery planPro ($250/mo) and up
MCP server for AI agents✓Pro ($250/mo) and up
Chrome extension✓Full features on paid plans
CSV export$29/mo, 3,000 rows a monthPro ($250/mo) and up
Free tier25 stores/moFree account sees a limited subset
Entry paid price$29/mo (unlimited stores)$75/mo (2 platforms, 2,000 searches)
Unlimited lookups$29/moUnlimited searches from Pro ($250/mo)

Sources: Undercart product; storeleads.app pricing, help and API docs, checked October 2026.

The honest verdict

When to choose Storeleads, and when to choose Undercart

Choose Storeleads when…

  • ✓You need coverage beyond Shopify — 413 platforms (any 2 on Premium/Pro; all stores on Elite, $450/mo).
  • ✓You want the largest store index: 13.8M active stores, about 3.1M of them on Shopify.
  • ✓You rely on a full app install/uninstall history per store.
  • ✓You want contact data and native CRM enrichment (HubSpot, Salesforce, Outreach, Pipedrive).

Choose Undercart when…

  • ✓Your customers are Shopify merchants and you want depth per store over breadth.
  • ✓You want to see the actual ads a store runs on Meta, Google and TikTok, and the marketing emails it sends.
  • ✓You want a revenue estimate that explains itself — annual first, with a confidence score and a “why this number” breakdown.
  • ✓You want a store's best sellers, discounts, product reviews and social following in one profile.
  • ✓You want agents to query the data through a REST API or MCP server, on any plan.
  • ✓You want unlimited lookups for $29/mo.
What you get

Broad index vs deep store profiles

Storeleads maintains a large multi-platform index that it refreshes on its own schedule — excellent for breadth, for firmographic segmentation and for tracking when apps are installed or removed.

Undercart goes deep on each of the 1M+ Shopify stores it tracks. A profile shows the actual ads the store runs on Meta, Google and TikTok; the marketing emails it sends, with their cadence and the discount codes inside; a revenue estimate, annual first, with a confidence score and a “Why this number?” breakdown; its best sellers, price history, discounts and product reviews; the apps it runs, including apps added and removed over time; its social following; and its traffic rank, trend and top markets. Any profile can be refreshed on demand. The trade-off is scope: this depth is only built for Shopify.

Want to see it on a real store first? The free Shopify revenue checkershows any tracked store’s estimated annual revenue range, theme and apps without an account.

FAQ

Frequently asked questions

What is the difference between Undercart and Storeleads?

Storeleads is a multi-platform ecommerce database (13.8M active stores across 413 platforms) built for list building and CRM enrichment. Undercart is Shopify-only: it tracks 1M+ Shopify stores and goes deep on each — the ads a store runs on Meta, Google and TikTok, the marketing emails it sends, a revenue estimate with a confidence score, its best sellers, discounts and product reviews, the app stack and its social following — queryable from a REST API and an MCP server for AI agents. Storeleads wins on breadth; Undercart wins on Shopify depth.

Is Undercart cheaper than Storeleads?

Yes. Undercart is free for 25 store lookups a month, and $29/month for unlimited stores with CSV export of 3,000 rows a month; API and MCP access work on every plan. Storeleads starts at $75/month (Premium: 2 platforms, 2,000 searches, no export or API); CSV export and API access start on Pro at $250/month, and every platform on Elite at $450/month. What the extra money buys on Storeleads is breadth across platforms and its app install/uninstall history.

Does Storeleads cover more stores than Undercart?

Yes. Storeleads reports 13.8 million active stores across 413 ecommerce platforms, about 3.1 million of them on Shopify. Undercart is Shopify-only and tracks 1M+ Shopify stores. If you need WooCommerce, BigCommerce, Magento or other platforms, Storeleads has broader coverage.

Which has better revenue estimates, Undercart or Storeleads?

Both publish estimates, and neither can see a store's real sales. Undercart shows an annual figure first (monthly second) with a confidence score and a “why this number” breakdown, and its free revenue checker shows any tracked store's range with no account. Storeleads shows an estimated sales figure per store.

Can AI agents query Undercart and Storeleads?

Undercart has a REST API and a hosted MCP server (OAuth or API key) on every plan, so an agent in Claude or another MCP client can search stores, read profiles, pull a store's ads and its marketing emails directly. Storeleads also runs a hosted MCP server, available to customers with API access (Pro, $250/month, and up).

Should I use Undercart or Storeleads?

Use Undercart if you sell to Shopify merchants and want ads, marketing emails, confidence-scored revenue, best sellers and discounts you can pull from an API or an agent. Use Storeleads if you need the largest cross-platform store database, detailed app install/uninstall history, and CRM enrichment for list building.

TRY BOTH. KEEP THE ONE THAT CLOSES.

Undercart gives you 25 free Shopify lookups — no card, no demo call. See the depth for yourself.