Revenue Scale
Where this store sits on the ladder
<$100K
$100K–$1M
$1M–$10M
$10M–$50M◆ this store
$50M–$100M
$100M–$500M
$500M+
Business Size
Catalog
57 products
Traffic
Source: domain ranking
Go-To-Market
Acquisition
Paid + owned + earned, one view
Email Marketing
No marketing emails captured yet.
Storefront & Stack
Tech Stack
15 apps detected · top by revenue signal
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Revenue Intelligence
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Exact annual & monthly estimates, confidence score, estimated order volume, and the revenue trend over every crawl.
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Tracked over time
Apps added or removed, revenue moves, catalog changes, and people & growth signals — tracked run over run.
Sign up to unlock →Quick facts
Is HOTO built on Shopify?
Yes — HOTO (hototools.com) runs on Shopify.
What is HOTO's estimated annual revenue?
HOTO's estimated annual revenue is in the $10M–$50M range, based on Undercart's composite estimate.
Does HOTO run paid ads?
Yes — HOTO currently runs ads on Google, Meta.
When was HOTO founded?
HOTO was founded in 2016.
What Shopify theme does HOTO use?
HOTO uses the Prestige Shopify theme.
What technology does HOTO use?
HOTO's detected tech stack includes Bazaarvoice, Klaviyo, Google Ads, LoyaltyLion, Vitals.
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